Manufacturers need to act now
“There is no resin champion in Germany,” comments Dr. Sebastian Theopold, author of the industry statement and building materials expert of Munich Strategy. “Brand manufacturers should now direct their investments and R&D power towards their own production and use all their market power to position themselves as the leading resin brand in all price segments.” This, says Theopold, will also protect them from private label manufacturers from Southern and Eastern Europe.
The publication shows: There is still enough time to act. Talk to us about how to participate in this oppotunity.