Maximilian Riebel is an Associate Principal at Munich Strategy, where he advises mid-sized companies on strategic topics related to growth, transformation and performance improvement. He has extensive experience in leading and executing projects for both national and international clients, particularly in the construction supply industry as well as in trade, distribution and selected service sectors.
His focus lies on developing sustainable growth strategies, optimizing organizations and business models and supporting transformation processes. He combines analytical rigor with a pragmatic and strongly execution-oriented approach.
Maximilian Riebel holds international management degrees from ESB Business School Reutlingen (Germany), UDLAP Puebla (Mexico) and an Executive MBA from IESE Business School. He is fluent in German, English and Spanish and brings strong intercultural competence to his project work.
